JACKSONVILLE, Fla. – Jacksonville Mayor Donna Deegan announced the city’s new online merchandise shop Tuesday morning.
She made the announcement at the iconic “Rex” statue on Beach Blvd. at 10:30 a.m.
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A link to the online store is available here.
The store features official City of Jacksonville gear, including T-shirts, tumblers and stickers.
Mayor Deegan said sales will support projects like her River City Readers literacy initiative and the I Dig Jax infrastructure improvements campaign.
“We’re seeing exciting new projects popping up all over our city. I Dig Jax is about building a city we are proud to call home, and now you can wear that pride in your sleeve, literally”, Deegan said.
Deegan also unveiled a related scavenger hunt.
We’re celebrating #IDigJax with a scavenger hunt! We’re hiding 5 miniature Rexies crafted by Forge 3D Printing Studio...
Posted by City of Jacksonville, Florida - Government on Monday, July 7, 2025